For Immediate Release
Contact: Larry Mason
LMR Marketing - Communications
info@LMRMC.com

LARRY MASON CONTINUES IN 2012 AS A BRAND AMBASSADOR FOR POLAR!

Continuing a long partnership with Polar that started back in 1994, Polar has re-signed Larry Mason as a member of the Polar Brand Ambassador program.

This program focuses people on the benefits of Polar Heart Rate Monitors and computers for elite and pro level athletes, weekend warriors, and those just wanting to make the most of their limited time to exercise to improve their overall health and fitness.

“Efficiency is key to getting the most out of your workouts for the time spent in the gym or doing activities of your choice,” said Mason. “Polar allows you to do that by monitoring your heart rate, calories burned, distances traveled, aerobic fitness and more. There are many unique features that allow you to exercise at the proper intensity. Certain model Polar computers can measure your aerobic fitness with an easy five minute fitness test - tell you how long to rest between strength training sets - and also shows when you’re improving fitness or burning fat. One great benefit I’ve found is that I don’t overtrain and lose time to sickness like I used to.” Exciting new products and features are constantly coming out. There’s a new RCX3 model, the Polar LOOK Keo power pedal system, Bluetooth and Nike+ transmitter straps and more complement the already robust lineup of products that even include Equine products.

Mason will be volunteering at numerous fitness events this year and also plans to conduct fitness seminars with the emphasis on the benefits of heart-rate zone based training.

“Polar Listens to Your Body” is Polar’s message and they are the first and the leading brand when it comes to EKG accurate heart rate monitoring in comfort and style. Visit www.shoppolar.com or www.TriathlonLab.com to order yours today. Further information can be found on www.polarusa.com.

 

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