Larry Mason Racing
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Facilitation

Professional facilitation services
performed on new vehicle launch programs

Larry Mason has motivated thousands of sales consultants nationwide for over 10 years. Sales consultants have had their best sales months on record immediately following Mason's presentations. His specialties in the automotive industry include training on new car launches, understanding advanced technologies, competitive comparisons, communicating the benefits of features, and building value. He's performed one-on-one training, in-dealership, in-market, and large venue/audience sessions. He's as comfortable under the hood as he is before a large audience. His winning background in auto racing, engineering, and as an award-winning automotive journalist provides Mason with a unique perspective in his presentations. Contact LMR to rev up your sales force!

(Clients & Comments)

Tours worked include:
Acura - 2016 Product Technology, 2104 MDX
Chrysler - 2017 Pacifica
Ford - 2010 Ford Performance Tour, 2005 Mustang, 2005 500, 2005 Freestyle, 1999 35th Anniversary Mustang, 1994 Mustang



Honda- 2016 Civic, 2015 HR-V, 2013 Accord, 2002 Pilot SUV
Infiniti - IBESST (Building Excellence with Sales and Service Training), 2009 G Coupe, 2009 G Sedan, 2008 EX, 2008 G37 Coupe, 2008 FX, 2007 G35 Sedan, 2007 M45 UAE, 2006 M, 2006 M Canada, 2005 G35, 2004 QX56, 2003 FX45, 2003 G35, 2002 Q45, 2000 I30, 1997 QX4, 1996 Q45, Total Ownership Experience (TOE) training, Consumer Ride & Drive (Sony Pictures Studio).
Kia - Stinger
Maserati - 2014 Quattroporte, 2014 Ghibli, LA Auto Show
Mazda - 2011 Mazda2, 2002 MPV National Dealer's Meeting
Mercedes Benz - Product Concierge Training
Nissan - Pro Pilot Assist, Titan Warrior Club, 2016 Titan XD, GT-R, LEAF, BEST (Building Excellence with Sales Training) 2009 Cube, 2009 Maxima, 2008 Rogue, 2008 Titan, 2007 Maxima, 2007 Quest, 2005 Xterra, 2005 Altima, 2005 Armada, 2004 Titan, 2004 Quest, 2004 Maxima, 2003 350Z, 2003 Murano, 2002 Altima, 2000 Sentra, 2000 Maxima, Xterra, Frontier Crew Cab, 1998 Product Value Tour, 1997 Frontier, 1995 Sentra
Volkswagen - 1998 new Beetle
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